Privacy Policy

Fort Rock Climbing Center (“we,” “our,” or “us”) is committed to protecting the privacy of our customers, visitors, and users (“you” or “your”). This Privacy Policy outlines our practices regarding the collection, use, and disclosure of information that you may provide through our website ( and during your visits to our facility.

1. Information We Collect

We collect the following types of information:

a. Personal Information:
– Name
– Date of birth
– Address
– Email address
– Phone number
– Emergency contact information
– Payment information (for membership, classes, and other purchases)

b. Non-Personal Information:
– Browser type
– IP address
– Device information
– Pages visited on our website
– Referring/exit pages
– Date and time of your visit

c. Health and Safety Information:
– Medical conditions and emergency medical information (voluntarily provided for safety purposes)
– Waiver and release forms
– Incident reports

2. How We Use Your Information

We use your information for the following purposes:

a. To Provide and Improve Our Services:
– Process transactions and manage memberships
– Register participants for classes and events
– Provide customer support
– Improve our website, facilities, and services

b. For Safety and Security:
– Maintain accurate records of participants and emergency contacts
– Ensure compliance with safety regulations
– Respond to incidents and emergencies

c. For Communication:
– Send you updates, newsletters, and promotional materials (you may opt-out at any time)
– Respond to your inquiries and requests
– Notify you of changes to our policies or services

d. For Legal and Administrative Purposes:
– Comply with legal requirements
– Enforce our policies and agreements
– Resolve disputes

3. Information Sharing and Disclosure

We do not sell, trade, or otherwise transfer your Personal Information to outside parties, except as described below:

a. Service Providers:
We may share your information with third-party service providers who assist us in operating our website, conducting our business, or providing services to you. These service providers have agreed to protect your information and only use it for the purposes we specify.

b. Legal Compliance:
We may disclose your information if required to do so by law or in response to valid requests by public authorities (e.g., a court or government agency).

c. Business Transfers:
In the event of a merger, acquisition, or sale of all or a portion of our assets, your information may be transferred to the new owner.

4. Data Security

We implement a variety of security measures to maintain the safety of your Personal Information. These measures include physical, technical, and administrative safeguards to protect your data from unauthorized access, use, or disclosure.

5. Your Rights

You have the right to:

a. Access Your Information:
Request a copy of the Personal Information we hold about you.

b. Correct Your Information:
Request that we correct any inaccuracies in your Personal Information.

c. Delete Your Information:
Request that we delete your Personal Information, subject to certain legal restrictions.

d. Opt-Out of Communications:
Opt-out of receiving promotional communications from us by following the unsubscribe instructions included in those communications.

6. Children’s Privacy

Our services are not directed to individuals under the age of 13. We do not knowingly collect Personal Information from children under 13. If we become aware that a child under 13 has provided us with Personal Information, we will take steps to delete such information.

7. Changes to This Privacy Policy

We may update this Privacy Policy from time to time. We will notify you of any changes by posting the new Privacy Policy on our website and updating the effective date. You are advised to review this Privacy Policy periodically for any changes.

8. Contact Us

If you have any questions about this Privacy Policy or our data practices, please contact us at:

Fort Rock Climbing Center
7131 Alico Rd. #120,125 &130 Fort Myers, FL 33912
Fort Myers, FL 33912

(239) 990-7430


By using our website or visiting our facility, you acknowledge that you have read and understood this Privacy Policy and agree to its terms.

Date: May 17, 2024

Terms of Use

Before using this web site please read the terms and conditions as set forth below. By using this website or related properties, you agree to be bound by these terms of use. Fort Rock Climbing Center and their wholly owned web properties, reserve the right to revise these terms at any time without notice and, by using this website subsequent to the revision of the terms of use, you agree to be bound by such changes. If you find the terms to be unacceptable, you should terminate your use of this website and all related web properties immediately.

  1. No Representation or Warranty

1.1 The documents, graphics and images published at could include inaccuracies or typographical errors. Additionally, we reserve the right to modify the information contained in this website without notice. To the extent permitted by the laws of the United States, information on this website is provided “as is” without warranty, either express or implied, including, but not limited to, the implied warranties of merchantability, fitness for a particular purpose, or non-infringement.

1.2 This site may contain links to other websites, which are completely independent of We make no representation or warranty as to the accuracy of content, completeness or authenticity of the information or opinions contained in any such linked website.

  1. Confidentiality

2.1 Your confidential use of this site cannot be guaranteed by us. We shall not be responsible for any harm that you or any person may suffer as a result of a breach of confidentiality in respect to your use of this website.

  1. Limitation of Damages

3.1 In no event will we, our officers, employees, contractors, subcontractors, suppliers, agents, affiliates, subsidiaries, successors or assigns be liable to any party for any direct, indirect, or other consequential loss for any use of this website, or use of any other linked website, even if we are expressly advised of the possibility of such loss. The term “loss” includes, without limitation, legal fees, any lost profits, business interruption and loss of programs or other data on your information handling system.

  1. Confidentiality

4.1 All right, title and interest (including all copyrights, trademarks and other intellectual property rights) in this website belong to Fort Rock Climbing Center In addition, the names, images and other indicia identifying our products and services are our proprietary marks. All copyrights, trademarks and other intellectual property rights referred to in this website belong to their respective owners.

  1. License

5.1 Except as expressly provided in clause 5.2, nothing contained in this website shall be construed as conferring any license or right, expressly, by implication, or otherwise, under any of our intellectual property rights, or under any third party’s intellectual property rights, and no part of this website may be reproduced, republished, copied, transmitted, or distributed in any form or by any means without prior written notice.

5.2 You are hereby granted a nonexclusive, non-transferable, limited license to view, reproduce, print, and distribute materials retrieved from this website provided (a) such materials are used only for informational, non-commercial purposes, and (b) you do not remove or obscure the copyright notice or other notices.

  1. Linking to this Website

6.1 You may provide links to  provided (a) you do not remove or obscure our copyright notice, or other notices on this website, (b) you will upon written notice, discontinue providing a link to  if instructed to do so by us.

  1. Governing Laws in Case of Dispute

7.1 These Terms and Conditions shall be governed by and construed in accordance with the laws of the State of Florida they apply to agreements made and solely performed therein.